First Leica Store Opens in New Delhi


The well-known German high-end camera and optics brand Leica, launched its operations in India on 23 November. “We are extremely excited to launch in a country which is rich in art, history and culture,” said Sunil Kaul, Managing Director, Asia Pacific Region, Leica Camera AG, at the opening of the first and exclusive Leica Camera AG partner store in New Delhi.
Leica is recognised for its fine quality in cameras, lenses, and sport optics products, iconic product design, and its German precision engineering. The brand is introducing its iconic S, SL, Q, M, V-Lux and D-Lux series in India, which will be available exclusively at the Leica Partner store in Connaught Place. Furthermore, the range in India will mirror the global range and pricing.
In India, the brand intends to widen its reach and open more destination points, starting with metropolitan cities.