What’s Olympus Got up Its Sleeve?
On the walls of the Olympus stall, in Hall 4 at photokina 2014, you come across an unassuming poster with vector diagrams. Encased in glass, next to it, is an iPhone and what looks like a small box.
This is Pandora’s box may in fact be a first look at the intersection of high end interchangeable lens cameras and mobile photography. The box is Olympus’ latest Micro Four Thirds prototype. It is a camera module with an MFT sensor to which users can attach lens and is in turn controlled by a cellphone.
Effectively it functions like Sony’s lens modules the older QX100, QX10 and rumoured QX1 and QX30. The significant difference being that you can change the lenses you attach to the module.
In many ways it is reminiscent of Google and Phonebloks’ Project Ara, that will allow you to change and replace different parts of your phone rather than having to replace the whole phone.
Better Photography’s Techincal Editor, Shridhar Kunte takes you through the concept in the video below.Tags: Olympus, Micro Four Thirds, Sony, Micro Four Thirds lenses, cellphone photography, Smartphone, interchangeable lens, QX10, QX100, Micro Four Thirds sensor, Lens Module, Sony QX1, QX30